Interactive marketing website
Bud Light Game Play
Interactive marketing website concept featuring custom package design for Bud Light Platinum.
Team products
Impressive product design for each team in the NFL by Holly Hofgaarden Gailey
Experiential website
Following the vibrant design of the bottles, we designed a colorful and interactive website concept.
Interactive, mobile, tablet, and desktop optimized homepage with colorful imagery and simple, goal-driven navigation.
Team selection carousel where a user selects their team for customization.
Interactive product page where a user can rotate and view their team bottle or can details, share their design, and search for a retailer.
Lead generation page where users can sign up to win prizes.
Campaign details page.
Product conception to production.
UX design
Simple moodboard concepts, wireframes, sitemap and user flow established a creative theme, features, IA, and CTA’s.
Research and design to establish moodboard concepts, colors, typography, icons, sitemap and user flow.
Social marketing integration for sharing your favorite custom team design with friends and driving viral organic traffic to the website.
Deliverables
- Moodboard concepts
- Sitemap
- User flow
- Responsive website design
- Social design
Creative team
- Team packaging – Holly Hofgaarden Gailey
- Website UX, Design and social media – Bobby Benton